UBANK "ALL I NEED" | branded content

2017

CLIENT: UBANK
AGENCY: THE MONKEYS
PRODUCTION COMPANY: BOMBORA FILM AND MUSIC CO.

Jane directed this 45 minute branded content documentary went viral with over 4.5 million views. It explored whether bigger houses and more stuff really make us happier, and asked if it's time to recalibrate the Australian Dream. Winning a number of awards, it the centrepiece of UBank's 'All I Need' Project campaign, devised by Australia’s leading agency The Monkeys.

SELECTED AWARDS:
- Winner, GRAND PRIX, BeFest, 2016
- Winner, GOLD, Best Branded Entertainment (Non-Fiction), BeFest, 2016
- SHORTLISTED for Best Branded Entertainment, The One Show, New York, 2017
- SHORTLISTED for Best Innovation in Branded Entertainment, long form. The One Show, New York, 2017